Do You Concentrate on Your Business, or Are You Easily Distracted?

There are a number of ways you can be distracted or interrupted in business. The main ones are:- Phone calls Folk dropping in (clients or friends) Receiving (and responding to) emails Another problem you will face is that you are unable to concentrate on just two or three major tasks a day and find yourself being side-tracked by your own brain! How Can You Solve This Problem? You must learn how to focus and realise that it is you to blame with distraction (whereas you can blame others for interruptions). Consider taking these actions to solve the problem of distractions:- Set two or three important goals each day and make sure you concentrate on them within a specified period of time. Each time you consider doing something else, STOP. Focus on the goal you have set and perhaps do the […]

Using Emails to Market and Promote Your Business

We are all sick to death of receiving dozens (and in some cases hundreds) of junk emails that we have not requested for product or services that we do not want. Nevertheless, emails are a very important tool when promoting and marketing your business, particularly to those you know. There are some essential points that you need to cover when using emails. First of all, make sure that you have a well-designed signature that includes your logo, phone number and websites. Perhaps add a slogan as well; but DO NOT add a ton of information that the recipient does not want to read. Always address your email to the actual individual you are sending it to. If you want to send out a similar email to a group of contacts, send it out via the BCC so that everyone does […]

How to Get Google to Send You Clients

Your website must be Panda and Penguin compliant if you wish Google to send you clients. Penguin refers to rules set up by Google for page design of your website while Panda are the rules pertaining to the entire website. Some of these rules are simple to apply, but most are time consuming if you have to make changes because you already have a low score. It is not just a matter of ‘getting it right’ – you are actually penalised if you get it wrong! Google gives you a score and unfortunately you don’t have the option of knowing what your score is; so you can’t compare it. Basically, Google is looking for quality information that is unique and added manually (not via software that is available to do it for you). You must personalise your content. When designing […]

Marketing Your Business

Do you spend time developing a newsletter and getting it out?  Have you thought about getting it onto all the mobile devices out there that your customers/clients have? Why not think a little outside the square and produce a professional online magazine? It is so easy with this new technology – I am going to try it! https://www.indiegogo.com/projects/inspirevision-publish-your-own-online-magazine/x/8704783 Written by Ven Grollmus